J D Sutcliffe — Heritage Stonemason
A bespoke portfolio website for a heritage stonemason — designed to let decades of conservation and restoration craftsmanship speak for itself. Designed, themed and launched in two weeks.
2 weeks
Design to launch
Bespoke
Custom theme
Heritage
Conservation & restoration
Mobile-first
Fast on every device
The brief
J D Sutcliffe is a heritage stonemason whose work spans conservation, restoration and fine hand-carved stonework. The craft is exceptional — but there was no website to show it off. The goal was simple: a clean, professional presence that puts the work first, reads well on a phone from a job site, and gives prospective clients an easy way to get in touch.
What we built
- A bespoke theme designed around the stonework — restrained, tactile, and built to let photography carry the page.
- A portfolio that presents projects clearly, so the craftsmanship does the selling.
- A mobile-first layout that loads fast and looks right on any device.
- Clear contact routes so enquiries are one tap away.
- Solid technical foundations — structured markup and sensible SEO so the site can be found.
The result
Designed, themed and put together in two weeks — from a blank page to a launched site the business is proud to point customers at. It gives a specialist trade a professional shop window that matches the quality of the work behind it.
Built to be found — by people and AI
A beautiful site is only half the job — it also has to be discoverable. We built J D Sutcliffe's site to rank in traditional search and to be understood by the AI assistants people increasingly use to find a tradesperson. Every one of these is live on the site today:
- Search-engine foundations — a clean
sitemap.xmlandrobots.txtso Google and Bing can crawl and index every page. - Structured data (LocalBusiness schema) — machine-readable JSON-LD describing the business, so search engines can show rich results and place it correctly in local search.
- Complete on-page SEO — unique title and meta description, a canonical URL, and social-share (Open Graph) tags so links look right when shared.
- AI readiness with
llms.txt— a plain-language summary of the business, its services and experience that AI assistants like ChatGPT, Claude and Perplexity can read and cite when someone asks for a heritage stonemason. - Fast, mobile-first delivery — a lightweight build that loads quickly on any device, which both visitors and search engines reward.
This is the same AI-readiness thinking behind our free SEO audit — we build it into every site, not as an afterthought.
Testimonial
A testimonial from J D Sutcliffe is on its way — we'll add it here shortly.
Need a site that shows off your craft?
We build fast, professional websites for specialist trades and small businesses — often in a couple of weeks.